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The Blog

Posted By: Stephanie Campanella


There are three things to be aware of when thinking of your google ranking when using social media: Your links, content, and the google algorithm, Rank Brain. Read More

Posted By: Stephanie Campanella


The 4 Keys to Content Automation begins with a "sound foundation, the system that works best for you, and builds with your team from there." It influences your marketing campaigns and your team to build and grow your company. The following 4 key considerations explain this concept in more detail. Read More

Posted By: Stephanie Campanella


Effective marketing is the life blood of a successful business. Poor marketing results in you spending time going out to look for prospective clients, instead of spending time serving existing clients - and hitting your sales targets. Effective marketing enables and encourages prospective clients to come to you. Your marketing campaign, therefore, must get you the return you want. A lot of people think getting any return is OK - it's not. Getting the best return is OK, and it is much easier than most people (who are not professional marketers) think. Follow these proven steps and you will get the best return on your Real Estate marketing campaign. Read More

Posted By: Stephanie Campanella


A website is a useful resource that can help make customers aware of the products or services you are offering. You may wonder how often your website content or design should be refreshed. The following are a few tips to take into consideration when determining how often you should change the content or design of your website. Read More

Posted By: Stephanie Campanella


Email marketing is an immensely popular and extremely helpful form of promotion. However, that doesn't mean that you can just quickly type whatever comes to your mind at the time and send it out, expecting great results. It does take strategy and careful planning to be successful in email marketing endeavors. Consider a few tips that can help you to get the most out of your email marketing campaigns. Read More

Posted By: Stephanie Campanella


With the evolution and availability of sharing information online, it can be easy to gear all of your marketing forces towards social media platforms and SEO strategies. Yet, e-mail still remains a strong force in reaching and retaining consumers. According to The Radicati Group, there were over 205 billion e-mails sent and received per day in 2015, with 122 business e-mails sent and received per user per day. And as easy as it may be for consumers to click the delete button while they parse through their personal inbox, a 2013 McKinsey & Company report found that e-mail remains a significantly more effective way to acquire customers than social media—nearly 40 times that of Facebook and Twitter combined. Read More

Posted By: Stephanie Campanella


As search engines become an even more important tool in navigating the internet, search engine optimisation (SEO) has quickly become a necessity for business. And with any important practice, there is plenty of misinformation out there. So here are the three biggest myths that need dispelling in modern SEO: Read More

Posted By: Stephanie Campanella


Attackers are always looking for vulnerable Internet targets. The WordPress platform is especially tempting because there are so many sites out there, perhaps as many as a quarter of all the sites on the Web. If they can find a weakness, attackers can use it on huge numbers of sites. Many of these sites are small, personally run operations whose owners don't consistently update them. WordPress tries to plug all security holes, but if owners don't update their software, attackers have reliable methods of breaking their security. A well-maintained website needs regular updates. Read More

Posted By: Stephanie Campanella


Having a company website is a necessary marketing tool in today's world. Your website is your most important sales tool. It’ll be the base of everything else you do. If you plan on building a company website the task can either be a stress free or a stress filled activity! Here are the top 10 questions to ask when hiring a web designer. Read More

Posted By: Stephanie Campanella


Does your website need to be refreshed? And if it does, how often? Before answering these questions, take a look at the following questions first: Read More